Is sending a bulk email a part of email marketing?
The answer is "No". Email marketing is sending a personal email to someone to give an introduction of your company, products and services you offer. Email marketing provides you with the best way to reach thousands of potential customers worldwide.
Benefits of Email Marketing
Low investment and high ROI
As Email marketing is done online, a lot of savings can be done. You need to focus only on targeted emails and your return on investment can be greatly improved.
Client accepts the invitation to receive the email. Therefore, the conversion rate is high.
People like real conversation, not an automated spams. So when you design a great email, which has a personal touch, people would like to open it and are more likely to check out your products.
Easy to start
You can start email marketing with almost no time. You don’t need to wait for printing to be done or for site locations etc. You write a great email and just ensure that it is designed with great care. Rest of the process is fast.
Faster impact on the target clients
Since people treat emails as personal conversations, you need to customise the content. A CEO will open your email if it is designed for corporates.
Increase traffic on your website
Like we said earlier, people do check out offers and promotions from email. So they are likely to visit your website and even buy from it.
Builds credibility of your business
People respect you when you respect them. Well designed content of email shows that you actually care about your target audience. And that improves the credibility of your business.
VS Global Infotech has an in-house team of marketing experts in email campaign services. We are the email marketing agency who can enhance your reach and create value for your products.
